In this article, we’ll look at a range of content marketing tools every content team should be using for optimum efficiency and productivity.
Before we dive in, let’s go over what makes a marketing tool useful, productive, and effective.
BuzzSumo is a cloud-based platform with lots of essential content marketing tools and features, including content discovery, content research, media monitoring, and influencer research. While the pricing is a bit higher than other content marketing tools out there, it does give a lot of bang for its buck.
✔ Best for SEO and content marketing campaigns
Some features include:
Pros and cons of BuzzSumo based on online customer reviews:
Semrush offers a wide range of content marketing tools for SEO and content, advertising, competitive research, reporting, and social media management.
✔ All-in-one marketing toolkit with a focus on SEO
Pros and cons of Semrush based on online customer reviews:
Asana is a web-based and mobile app management dashboard that streamlines communication across teams and businesses. It helps teams stay connected and up to date on projects, tasks, and deadlines.
✔ Best tool for project management
Pros and cons of Asana based on online customer reviews:
Surfer SEO compares how well your webpages perform against top-ranking search engine results. After it compares your content, it provides a tailored guide on how you can optimize it to rank higher.
✔ Great on-page SEO tool for copywriters
Pros and cons of Surfer SEO based on online customer reviews:
Canva is a creative design tool that teams can use for social media, videos, websites, presentations, and much more. You can easily create visuals for all your content needs with its variety of templates.
✔ Best for creating visuals and design elements
Pros and cons of Canva based on online customer reviews:
While planning, organizing, and writing new content are all important for any content marketing team, nothing is more important than understanding how your content performs. Google Analytics is a free and easy-to-use tool to measure, track, and gain valuable insights into business metrics.
✔ Best for tracking growth and audience behaviors
Pros and cons of Google Analytics based on online customer reviews:
Proofed is helping businesses around the world scale their content creation with their editorial services. No matter what type of content your business creates, the final step is always the same: proofreading and editing. Proofed is dedicated to ensuring high-quality, error-free content for all its business clients.
✔ Best for business editorial services
Read about how we cut Grantify’s content creation timeline by 40% to see how we can streamline your editorial needs.
If your business is in need of high-quality editing and proofreading services, schedule a call with us today to see how we can help!
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